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	<title>MediaMind Creative Zone - Blog &#187; Dean Donaldson</title>
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		<title>The 10 Hottest Trends in 2012</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2012/01/04/the-10-hottest-trends-in-2012/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2012/01/04/the-10-hottest-trends-in-2012/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 06:43:04 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://creativezone.mediamind.com/Blog/?p=2987</guid>
		<description><![CDATA[Dean Donaldson, Director of Global Media Innovation at MediaMind, shares the 10 hottest media trends to look out for in 2012 from HTML5 to Facebook apps in this iMedia article. Which trends do you think are the hottest?]]></description>
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		<title>TV and Online: Convergence or Collision</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2011/11/29/tv-and-online-convergence-or-collision/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2011/11/29/tv-and-online-convergence-or-collision/#comments</comments>
		<pubDate>Tue, 29 Nov 2011 12:14:56 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Market Trends]]></category>

		<guid isPermaLink="false">http://creativezone.mediamind.com/Blog/?p=2867</guid>
		<description><![CDATA[In the digital tech space, we’re already seeing radical changes in television as it begins to converge more and more with the online world. Think about the massive transformation that TV has already gone through – starting with the humble video recorder to the range of connected satellite / cables boxes and gaming consoles – [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>New behavioural icon for advertising</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2010/02/13/nnew-behavioural-icon-for-advertising/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2010/02/13/nnew-behavioural-icon-for-advertising/#comments</comments>
		<pubDate>Sat, 13 Feb 2010 09:00:44 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Innovations]]></category>

		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/?p=1109</guid>
		<description><![CDATA[This little “i” surrounded by a circle on a blue background, is the advertising industry’s answer to privacy concerns. It could be summed up as ‘interest’ based ads. As behavioural targeting gains prominence with advertisers to increase their effectiveness online, the reactions and criticism’s from privacy advocacy groups is undoubtedly becoming louder. In an effort [...]]]></description>
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		<title>Print is up the creek, without an iPad-dle</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2010/01/28/print-is-up-the-creek-without-an-ipad-dle/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2010/01/28/print-is-up-the-creek-without-an-ipad-dle/#comments</comments>
		<pubDate>Thu, 28 Jan 2010 00:10:52 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Innovations]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[GQ]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>

		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/?p=986</guid>
		<description><![CDATA[&#160; Forget the Cupertino keynote, if you have missed GQ’s Men of the Year in the Christmas rush, then I recommend everyone download Condé Nast’s new GQ January 2010 app for the iPhone. Why? Because it’s a great example of the future of interactive design. I’ve said it before and I will say it again; [...]]]></description>
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		<title>In AdAge: Location Matters</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/12/13/in-adage-location-matters/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2009/12/13/in-adage-location-matters/#comments</comments>
		<pubDate>Sun, 13 Dec 2009 07:42:47 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Market Trends]]></category>

		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/?p=718</guid>
		<description><![CDATA[Editor&#8217;s Note: This article by Dean Donaldson, Director of Digital Experience at Eyeblaster, originally appeared in AdvertisingAge. The recent surge of research around creative variables like ad shape, format and video puts online creative into the hot seat, and size, it seems, doesn&#8217;t necessarily matter. We&#8217;ve been groomed to judge online display ads based on [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Online Display: The demise of Click, the rise of Dwell</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/08/28/online-display-the-demise-of-click-the-rise-of-dwell/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2009/08/28/online-display-the-demise-of-click-the-rise-of-dwell/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 09:38:17 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/08/28/online-display-the-demise-of-click-the-rise-of-dwell/</guid>
		<description><![CDATA[For those who have been following me of late on Twitter, you will know I have been wrestling for some time on the measuring of online advertising &#8211; especially heightened in relevance due to recession and demands for greater accountability. Steeped within a false notion of “display advertising is dying”, argued by the misinformed who [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>This IS the Year for Mobile</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/07/13/this-is-the-year-for-mobile/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2009/07/13/this-is-the-year-for-mobile/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 05:21:34 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Market Trends]]></category>

		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/07/13/this-is-the-year-for-mobile/</guid>
		<description><![CDATA[&#8220;For the last ten years, the start of every year I have heard someone, somewhere say ‘this is the year for mobile&#8217;. It&#8217;s become a standing joke in our industry &#8211; from SMS to Wap &#8211; seems everything has tried and failed. Well, now it&#8217;s my turn &#8211; and at the risk of being laughed [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Warning: Cannes can make your head hurt</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/06/26/warning-cannes-can-make-your-head-hurt/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2009/06/26/warning-cannes-can-make-your-head-hurt/#comments</comments>
		<pubDate>Fri, 26 Jun 2009 11:19:36 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Cannes]]></category>
		<category><![CDATA[Cannes Lions]]></category>

		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/06/26/warning-cannes-can-make-your-head-hurt/</guid>
		<description><![CDATA[Cannes is still in full swing for some, but I have bailed out. Perhaps it’s an age thing, but I simply can’t keep the pace with the plethora of Young Lions who have descended upon Cannes this year. Parties aside, is our industry getting younger, or am I just getting older? Maybe both? And that’s [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>New Study Confirms Hunger for Cross Channel Advertising</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/06/18/new-study-confirms-hunger-for-cross-channel-advertising/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2009/06/18/new-study-confirms-hunger-for-cross-channel-advertising/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 09:20:58 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Market Trends]]></category>

		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/06/18/new-study-confirms-hunger-for-cross-channel-advertising/</guid>
		<description><![CDATA[A new study from TNS and Eyeblaster reveals cross channel campaigns constitute almost one quarter of total campaigns, showing a major move to integrate cross channel performance data – across TV, outdoor, mobile, print and online. The survey polled 400 senior marketing executives across the globe citing that marketers are indeed looking for cross channel [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>iMedia: Five great CZ campaigns</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/06/02/imedia-five-great-cz-campaigns/</link>
		<comments>http://creativezone.mediamind.com/Blog/index.php/2009/06/02/imedia-five-great-cz-campaigns/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 06:32:47 +0000</pubDate>
		<dc:creator>Dean Donaldson</dc:creator>
				<category><![CDATA[Campaigns to Watch]]></category>

		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/06/02/imedia-five-great-cz-campaigns/</guid>
		<description><![CDATA[Take a look at this article originally published in iMedia Connection featuring five of the best campaigns in digital advertising from the past month, .  They serve to inspire and include skins, videos, 2 rocking boats and &#8230; beer. 1. Canal Odisea Titanic (Spain) Agency &#38; Creative: Remo Link: http://tinyurl.com/cz-titanic This expandable banner campaign produced for The [...]]]></description>
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