DPAC Celebration
Eyeblaster is thrilled to have won a DPAC Award for Best Ad Delivery Platform for MediaMind, our campaign management solution introduced earlier this year. Despite its challenging economic climate, 2009 proved to be a banner year for Eyeblaster, and being recognized by such an impressive group of judges and elite finalists is a fine way to round out our year.
Eyeblaster was also proud to have sponsored the awards event. Many major brands and agencies were honored for excellence across Display, Mobile, and Social. The list included names like: Initiative, Kia Soul, Publicis, Microsoft , Subway, Ogilvy, Coca-Cola, and IBM. The highlight of the evening was definitely a heartfelt acceptance speech from the CMO of Bush’s Baked Beans who, as he thanked his agency, The Marlin Company, confessed that he didn’t know “beans” about digital advertising. But the big winner of the evening was the American Express “Open” campaign which took home 5 awards, including Best in Show.
The DPAC Awards honors overall excellence and breakthrough achievement in Digital Publishing and Advertising. The DPAC Awards are presented by DM2, the publishers of digiday:DAILY and the hosts of DPAC4, which includes hundreds of leading digital publishing and advertising experts, journalists, insiders, marketers, and technology visionaries.





