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	<title>Comments on: Advertising 2.0: Idea is Still King</title>
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	<link>http://creativezone.mediamind.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/</link>
	<description>MediaMind Creative Zone - Blog</description>
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		<title>By: Interactive Producer Blog - More guest posting</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/comment-page-1/#comment-200</link>
		<dc:creator>Interactive Producer Blog - More guest posting</dc:creator>
		<pubDate>Tue, 27 Jan 2009 17:41:11 +0000</pubDate>
		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/#comment-200</guid>
		<description>[...] Advertising 2.0: Idea is Still King &#8211; on the Eyeblaster CreativeZone blog [...]</description>
		<content:encoded><![CDATA[<p>[...] Advertising 2.0: Idea is Still King &#8211; on the Eyeblaster CreativeZone blog [...]</p>
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		<title>By: acgrindl</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/comment-page-1/#comment-197</link>
		<dc:creator>acgrindl</dc:creator>
		<pubDate>Fri, 23 Jan 2009 09:04:14 +0000</pubDate>
		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/#comment-197</guid>
		<description>If you want the Holy Grail, it is the Clickboard.  In the future this will span the Internet and bring magazines, newspapers, TV, and the Internet radio together as a personalized media approach.  Letting people hear what they want and let advertisers approach the people they want.  Can it be as simple as click, click, click.  Yes it can. Check out advertual.com</description>
		<content:encoded><![CDATA[<p>If you want the Holy Grail, it is the Clickboard.  In the future this will span the Internet and bring magazines, newspapers, TV, and the Internet radio together as a personalized media approach.  Letting people hear what they want and let advertisers approach the people they want.  Can it be as simple as click, click, click.  Yes it can. Check out advertual.com</p>
]]></content:encoded>
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		<title>By: Tom Buchok</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/comment-page-1/#comment-196</link>
		<dc:creator>Tom Buchok</dc:creator>
		<pubDate>Thu, 22 Jan 2009 16:08:12 +0000</pubDate>
		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/#comment-196</guid>
		<description>@Matt -- Yes! In order for advertisers to understand online effectiveness (across all channels), we need to provide them with the reporting solutions.</description>
		<content:encoded><![CDATA[<p>@Matt &#8212; Yes! In order for advertisers to understand online effectiveness (across all channels), we need to provide them with the reporting solutions.</p>
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		<title>By: Matt Lillig</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/comment-page-1/#comment-195</link>
		<dc:creator>Matt Lillig</dc:creator>
		<pubDate>Thu, 22 Jan 2009 03:12:12 +0000</pubDate>
		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/#comment-195</guid>
		<description>I couldn&#039;t agree more!  

To me, the game changer is better reporting for advertisers.  If advertisers understand the effectiveness of their ads better, then the&#039;ll make smarter budgeting decisions.

This is a win/win for both the advertiser and the publisher.

Here&#039;s my take on improving online advertising performance:

http://www.ysmblog.com/blog/2008/11/03/measuring-search-and-display-for-success/</description>
		<content:encoded><![CDATA[<p>I couldn&#8217;t agree more!  </p>
<p>To me, the game changer is better reporting for advertisers.  If advertisers understand the effectiveness of their ads better, then the&#8217;ll make smarter budgeting decisions.</p>
<p>This is a win/win for both the advertiser and the publisher.</p>
<p>Here&#8217;s my take on improving online advertising performance:</p>
<p><a href="http://www.ysmblog.com/blog/2008/11/03/measuring-search-and-display-for-success/" rel="nofollow">http://www.ysmblog.com/blog/2008/11/03/measuring-search-and-display-for-success/</a></p>
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		<title>By: Creative Ideas For Blogs</title>
		<link>http://creativezone.mediamind.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/comment-page-1/#comment-193</link>
		<dc:creator>Creative Ideas For Blogs</dc:creator>
		<pubDate>Wed, 21 Jan 2009 15:10:40 +0000</pubDate>
		<guid isPermaLink="false">http://creativezone.eyeblaster.com/Blog/index.php/2009/01/21/advertising-20-idea-is-still-king/#comment-193</guid>
		<description>[...] Advertising 2.0: Idea is Still King &#124; Eyeblaster Creative Zone - Blog [...]</description>
		<content:encoded><![CDATA[<p>[...] Advertising 2.0: Idea is Still King | Eyeblaster Creative Zone &#8211; Blog [...]</p>
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